Film
Netflix Plans to Pay Bonuses to Filmmakers When Movies Succeed
- Tactic would help keep projects from going to rival studios
- The new incentive could be based on viewership or awards
Netflix Inc. plans to pay filmmakers, actors and movie producers a bonus if their films are successful, a new incentive aimed at winning projects that might otherwise go to rival studios, according to people familiar with the matter.
The measure of success would depend on the movie, said the people, who asked not to be identified because the deliberations are private. A prestige film might have its incentive pegged to how many awards it wins. Bonuses for other movies could be based on viewership.